Messaging
Same agent, same price list, same calendar — over SMS. It answers missed calls with a text, holds a real conversation, and books the job without anyone picking up a phone.
Hi, this is Whitfield Roofing — sorry we missed your call. Happy to help here if that's easier. What's going on with the roof?
Sent 20 seconds after the missed call
Got a leak over the garage. What do you charge to look at it?
Inspections are free and there's no obligation. Roughly what's the address, so I can check we cover you?
Oakwood, 30566
We're out there regularly. I've got Thursday 2pm or Friday 10am — want me to hold one?
Same availability the voice agent reads
Friday works
Booked for Friday at 10am. You'll get a confirmation and a reminder the day before. Reply STOP any time to opt out.
Opt-out language on the closing message
What it sends
A text goes out seconds after a call you didn’t take, so the lead has somewhere to land instead of dialling the next contractor.
It answers questions, quotes from your rate table, and books — not a canned autoresponse.
Confirmation on booking, reminder the day before, and a reschedule link if plans change.
The number it gave on the phone, in writing, so nobody misremembers it later.
A short, specific nudge on quotes that went quiet — on a schedule you set.
The same agent on your website, with the same knowledge and the same guardrails.
Carrier compliance
Before any business can text from a ten-digit number in the US, carriers require a registered brand and a registered campaign. Skip it and your messages are filtered or silently dropped — which is worse than not sending them, because you think they landed.
We register both on your behalf. It needs your legal entity details and EIN, takes a few days to clear review, and then it’s done. Opt-out and HELP handling are wired in from the first message because carriers require those too.
This is the step most people discover after they’ve bought. We’d rather you knew about it before.
One agent
They share a knowledge base, a price list, a calendar and a conversation history. Change a price once and both channels have it. Answer a question the agent didn’t know once and both channels learn it.
The only thing that differs is pacing. On a call it speaks in short sentences and never reads a list. Over text it can send a link, a quote breakdown, or a map pin.
A caller who hangs up and texts two minutes later is continuing the same conversation, not starting a new one.
Questions
It's the carrier registration every business needs before an application can text from a normal ten-digit number. Unregistered traffic gets filtered or blocked outright. We handle the brand and campaign registration for you — it needs your legal entity details and EIN, takes a few days, and it's a one-time step.
Yes. It's a rule about applications sending messages, not about marketing. A reply to an inbound text, an appointment confirmation, a missed-call auto-text — all of it is in scope. Anyone who tells you otherwise is going to get your messages blocked.
Yes, and it remembers. A caller who texts after hanging up doesn't start over — the agent already has the address and the job. One conversation record across both channels.
STOP, UNSUBSCRIBE and the usual variants are honoured automatically and permanently, with a confirmation sent back. HELP returns your contact details. Both are carrier requirements and neither is optional.
No. Consent has to exist on the contact record, and it can't be transferred from a purchased list — carriers prohibit that, and so do we.
We'll stand up a number with your price list behind it so you can have the conversation a customer would.
